ALZHEIMER'S ASSOCIATION

For multiple Alzheimer’s Association campaigns and projects, the objective was to create engaging assets using client-provided photography and established brand guidelines, while thoughtfully balancing heavy copy in a way that remained accessible and engaging for audiences. I need the art direction and design to emphasized layout, color, and typography to bring a sense of freshness while maintaining brand consistency. The system was designed to work seamlessly across multiple formats, extending beyond a single hero image.

Deliverables included OOH billboards, OLA placements, and social media assets, ensuring the brand translated effectively across both physical and digital channels.

PRINT ADS

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OOH

OLA Banners

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